Daily Archives: October 2, 2016

Archive of posts published in the specified Day

Oct
2

How to Start a House Cleaning Business on a Tight Budget

"If you use Emotion and Love to drive your sales and your business, you will create Loyalty Beyond Reason. And I promise you, you will build relationships and enjoy a business that exceeds beyond your wildest expectations"

First of all, before you decide to start your cleaning business, make sure this kind of work is right for you. You will need to be in good physical condition. Cleaning is very hard strenuous work. You will need to have good customer relation skills. You will need to have basic office skills and some accounting skills.

If you are planning on leaving your full time position to start a cleaning business, make sure you have at least six months of savings. Or keep your full time job and start out part time.

Research all the aspects of the cleaning service business. From customer service to advertising, taxes, employees, insurance and bonding, what to charge and how to clean a home professionally. Cleaning your own home and cleaning professionally is totally different. Learning how to clean professionally takes a lot of time. When a client pays for your services they expect to come home and find their home spotless.

Getting those first clients takes time, persistence and patience. You will not get a hundred clients overnight.

Obtaining Those First Clients The hardest part of starting your own cleaning service is obtaining those first clients. Most clients want to know how long you have been in business and want references. The best thing to do is let clients know that, yes, you are new to the business but that you have thoroughly examined all aspects of the cleaning business and assure them that you know what you are doing and that you are quit capable of cleaning them home to their specifications. Be confident. I can not stress this enough. Clients love to see confidence. It relieves their worries and lets them know that their home is in good hands.

References: To get a few good references when starting out, ask some friends or family members if you can clean their home for free or at a discounted rate. The sound of working for free may not be appealing but it will be worth it to get some good testimonials.

When cleaning those first homes, go for quality, not how fast you can clean the home. Cleaning efficiently takes a long time, but you will get to the point where you can do a thorough cleaning in a short time. After cleaning make sure you go back and double check all rooms to make sure you did not miss anything. Impress those first clients and word of mouth will spread soon.

Advertising Your company image is everything. Before you start advertising, decide what image you want to portray on your advertising material. Your image is very important. Be consistent with all your advertising. If you have a logo be sure to use it on all your advertising materials. I think it is best to …

Oct
2

Tips for Selling Life Insurance – Techniques To Double Your Policy Sales

When you tell people you sell life insurance they might back off a bit. No one really wants to think of their own mortality. It’s not fun to think of yourself in the pine box being driven to the grave in a sad black hearse. Many agents tend to avoid the conversation of life insurance because it is just too difficult. Prospects tend to squirm in their seat and look away when they are thinking of the “coverage” their family will need in the worst case scenario.

 Instead of getting another insurance license or avoiding the subject entirely I invite you to take a different approach to selling policies. An approach that DOESN’T involve long, drawn out scripts that sound rehearsed. It’s a method that doesn’t involve you putting together detailed proposals and reviewing every financial document just to sell them a small $450/annual policy. 

To be on the path to doubling your insurance policy sales, consider the following tips: 

  1. Focused Lead Generation – Instead of having an average magazine ad, a sad website, and a paltry past client touch marketing consider taking one of them to the extreme. Focus on one system to generate more life insurance leads. That may mean cutting back on the magazine ad for awhile to put more money into the website. By focusing on one type of marketing you will be able to generate more leads quickly because it will have your full attention.
  2. Scripts That Are Interest Piquing – Stop selling people on the benefits of life insurance. Stop telling them it’s something they should get if they want to be “responsible”. Instead of the tired insurance sales scripts that are 40+ years old consider changing your scripts into interest piquing questions. Ask questions that get them to see it’s in their best interest. Ask questions that make them want to find out more.
  3. Follow Up Strategy – No matter how good you are on the phone you won’t be able to convert every lead. There are leads that won’t work out, but some would work out if you had a bit more follow up. Regardless of your lead generation source, consider putting together an email follow up strategy that can pique their interest over a 12 month period. No selling or pitching just emails that reveal the big “why” on getting life insurance. 

Doubling your insurance policy sales isn’t about shelling out $10,000 in a new marketing campaign. Keep the focus on the core activities above and watch your sales soar. Get a head start on the #2 above with my powerful free conversion course. You will quickly discover 67 interest piquing questions and be on the path to doubling your sales – www.QuestionsThatSell.com…