Daily Archives: December 25, 2016

Archive of posts published in the specified Day

Dec
25

A Business Blog – Today's Answer to the Marketing Question

So you have a business and you are trying to be successful in it. Do you have a business blog? I know it is an interesting question, but there are a few really good reasons why I ask. Many of your competitors have a website. The old styles of sites are nothing more than glorified posters. More than you would think are never even updated with new information. The fast paced business world of today demands more from you and your web presence. The ability to interact with your customer is more important than ever. Here are three ways that a blog site can make the difference to your business.

Use these powerful techniques to drive massive traffic to your business.

1) Most Current Information- With a business blog you have the chance to update the information as it happens. The systems are very user-friendly. You no longer have to know computer code or how to write in HTML format. If you can use a word processor, you can create and update your site. As your business changes, you can easily update the site with the latest information. The ability to use words, pictures, and even video to get your story out is a powerful thing that has not been around for that long. The more you can tell your customers about you and your business on your site, the more they will come to feel like they know you and will be closer to using your product or service.

2) Powerful Content- Content rules the internet. Your ability to talk to your customers can be a major asset in your ability to encourage them to do business with you. When we talk about content, we are not talking about sales letters and special offers. Content is articles and videos that talk about the aspects of your industry. It is your chance to pull back the curtain and give your readers a look at what you have to offer. By talking about the latest products and services on the market, you are answering the questions your readers have. You will become to be known as the industry expert and they will by more likely to buy from you when they are ready.

3) Customer Interaction- The first goal of interaction should always be to get their contact information and approval to contact them later. This can be done by adding an opt-in form on your front page and offer them a reason to give you that information. This will give you the ability to share valuable information with your customers when it comes up. The next level of interaction is to offer them a voice. This can be accomplished through comment sections on your content, guest pages, and reader submissions. When you hear from your customers, you have the opportunity to grow and adjust your business to serve them better. This is a powerful tool that can only be maximized with a business blog.

A business blog beats a normal …

Dec
25

7 Leading Causes of Stress

In 1967, Thomas H. Holmes and Richard H. Rahe, from the University of Washington, did a study on the connection between significant life events and illness. As part of that study, they compiled a chart of the major causes of stress. That chart, which contained 43 causes of stress in 1967, was updated to 55 causes in 2006. Apparently, society is finding more causes to feel stressed.

If you knew the leading causes of stress in your life, would you take action to eradicate them? Can you eradicate stress – or is it an inoperable condition that will be with you all of your life, possibly causing your eventual death?

Which Is Your Leading Cause of Stress?

1. Finances

Most studies agree that finances are a leading cause of stress. In an online poll conducted in 2005 by LifeCare, Inc., 23 percent of respondents named finances as the leading cause of stress in their lives. Financial stress has led the list in many modern polls.

Some who name finances as the leading cause of stress cite major purchases they have to make, such as a home or car. Others are stressed by a loss of income, or mounting credit card debt. For some, financial stress will eventuate in bankruptcy. While college students stress over paying for an education, Baby Boomers and older senior citizens find that retirement income can be a major cause of stress.

2. Work

Closely tied to finances as a cause of stress is work. Our jobs or careers seem to cause constant stress. In the LifeCare poll, 21 percent of those responding listed this as the leading cause of stress in life.

How is the workplace a cause of stress? We worry about getting and keeping adequate employment. We worry about new types of work or new responsibilities. We struggle to climb a career ladder, overwhelmed by the demands. Work conditions may change, or we may have interpersonal trouble at work. Students, especially teenagers and college age students, cite school work as a cause of stress. Sometimes, work stress is brought on by others. Sometimes, we bring it on ourselves.

3. Family

Family, wonderful though each member may be, is also a leading cause of stress. Arguments erupt with a spouse or other family member. Parents divorce. Children marry. The ebb and flow of family life is filled with stress. A child moves out – an aging parent moves in.

Family health is also a leading cause of stress. A sick family member, a serious injury, pregnancy, miscarriage, or abortion all cause stress. Family changes of other kinds bring stress, too. Adoption, relocation, and job changes for just one family member can cause stress for all.

4. Personal Concerns

Personal concerns that are only indirectly created by others are another top cause of stress. Lack of control tops the list of personal concerns. Every human has a deep-seated desire for control over his or her own life. When control is weak or missing in a given …