Although free classified ads are not as effective as they once were, it does not mean that they are not effective. In fact, one of the most effective free classified ads on the internet is Craigslist. Craigslist is one of the 50 most visited sites on the internet. If you understand how this site works, then you can get a lot of traffic to your offers. Break the rules, and your IP could be banned, so make sure you understand the terms and conditions, as well as reading the guidelines so you do not run afoul of this site.
Here's how to get started:
1. Sign up for an account and then get it verified.
When you sign up for an account and phone verify it, your ads will be posted immediately. This will save you a lot of steps in your marketing efforts, and it shows Craigslist that you are a legitimate entity. Establish your credibility from the beginning and do this important step. You only need to do it one time ,.
2. Write a benefit laden ad.
When you write your ads, you want to write a benefit laden ad for your readers. Show them how your offer will solve their problems. Keep in mind that Craigslist does not allow you to post affiliate links, so you will have to link to a website or a page on your website for your offer. The best thing to do is to link to a squeeze page and use this site to get leads for your business.
3. Include an image with all your ads.
Images will get your ad read more often than ads without one. You may add up to eight images for your offer, so if you have more than one image, it's a good idea to add as many as you can so that you can show your potential customers how your products can benefit them, as well as solve their problems.
Solving your customers' problems is of utmost importance as it will keep them coming back. It is far easier to keep your customers than it is to go out and find new ones. A lot of people think that ads on Craigslist are a scam, so prove them wrong by providing good customer service and follow through.
4. Post your ads in the right category.
If you are selling a business opportunity, do not post it in the jobs category because it's miscategorized. It only irritates readers and causes your ads to get deleted. Put your ad in the right category in order to get the most views and avoid running afoul of Craigslist. Also, one of the dirty little secrets that no one talks about you bought to be aware of is that your competitors may flag your ads. If your ad gets flagged be sure and repost it to see if it will be flagged again. Avoid using words that will get it flagged, and check to make sure you are in the right category and your images properly represent your offer.
5. Explore other areas of the site for additional ways to market your business.
Craigslist also offers community as well as forums although these two are not often talked about. You will want to explore them as you may find opportunities to market there. Just make sure you provide good information as Craigslist is first and foremost a community, and you do not want to antagonize the regulators and get them complaining.
Craigslist offers an abundance of opportunity to market your business if you follow the guidelines. Get more from your ads by doing it the right way, and you'll have better luck in getting your ads accepted.